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Mortgage Marketing Radio

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The #1 podcast for Mortgage Loan Originators looking to grow their business, save time, and make more money. Host Geoff Zimpfer interviews top-producing Mortgage Originators, social media influencers, and industry executives to bring you real-world advice, proven strategies, and insider insights. Tune in for expert tips on lead generation, building agent partnerships, mastering social media, and leveraging the latest marketing tools to dominate your market.

Location:

United States

Description:

The #1 podcast for Mortgage Loan Originators looking to grow their business, save time, and make more money. Host Geoff Zimpfer interviews top-producing Mortgage Originators, social media influencers, and industry executives to bring you real-world advice, proven strategies, and insider insights. Tune in for expert tips on lead generation, building agent partnerships, mastering social media, and leveraging the latest marketing tools to dominate your market.

Language:

English


Episodes
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How One Simple Rule Can Skyrocket Your Mortgage Business in 2026

1/29/2026
In this episode of Mortgage Marketing Radio, we talk with top-producing mortgage originator and elite coach Amir Syed to reveal the exact blueprint mortgage loan officers need to follow in 2026 to thrive—not just survive. Whether you're a mortgage loan originator, broker, or LO looking to increase production in a competitive market, Amir breaks down the 3 critical pillars every LO must master right now: Marketing and Personal Branding – How to become “Five-Mile Famous” and generate referrals without begging agents. Sales and Persuasion – Why “the phone isn't a cactus” and how top LOs are diversifying beyond Realtors. Operations and Scaling – The exact hiring process to find your “superstar LOA” and break through your current ceiling. 🔑 Plus: – The 5 types of intelligence every elite LO is building in 2026 – Why your pre-COVID skills are killing your post-COVID results – A foolproof hiring framework to scale your mortgage business (including the 3 questions every candidate must answer) 🎯 If you're serious about growing your mortgage business, this is a must-listen playbook for building momentum in Q1 and beyond.

Duration:00:50:21

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Social Media is Over, Here's What Will Grow Your Business

1/20/2026
Is social media actually hurting your business more than helping? What if you could grow without chasing trends, dancing for the algorithm, or constantly creating content? 👉 Get the Knowledge Bank Business Plan here: https://www.authoritydotio.com/knowledgebank-lm63306988?utm_source=YouTube&utm_medium=video&utm_campaign=Sunny+Lenarduzzi+Channel&utm_content=Social+Media+Is+Over%2C+Here%E2%80%99s+What+Will+Grow+Your+Business In this video, I share why I completely quit social media — and how our business still grew without it. After over a decade of building online, I stepped away from every platform... and the results shocked me. You’ll learn exactly how we use pull marketing, long-form content, and micro-universes to scale with less noise and more peace. If you’re burnt out by content creation and wondering if there’s another way, this is it. Video Timestamps: 00:00 – Why I quit social media (and what happened after) 01:42 – Push vs. Pull Marketing: what’s working now 04:50 – Why long-form video builds more trust (and better clients) 07:49 – The Triangle of Trust: how to win on any platform 09:10 – Creating the Algorithm Flywheel to grow on autopilot 10:35 – Micro-universes vs. big audiences: quality over quantity 13:22 – The 10-year content strategy that still works 19:10 – Why you must own your audience (and how to start) ------------ 👉 FREE TRAINING (hosted by Sunny Lenarduzzi) - 4 SIMPLE STEPS TO TURN YOUR EXISTING SKILL SET INTO A 6-FIGURE BUSINESS (without Paid Ads!): https://www.authoritydotio.com/masterclass 👉 READY TO APPLY? If you have an expertise to share and you're ready to make a big impact by creating your highly scalable online course, click the link below to schedule a time to see if we're a fit to work together inside of Ascent: https://www.authoritydotio.com/now ------------ 👀 WATCH OUR NEW CHANNEL: https://www.youtube.com/@authority-io?sub_confirmation=1 🤝 SEE OUR SUCCESS STORIES: https://www.youtube.com/@TheAuthorityioSuccess?sub_confirmation=1 👋 SAY HI: ▪ https://sunnylenarduzzi.com/ ▪ https://authority.io/ ▪ https://www.linkedin.com/in/sunnylenarduzzi/ ▪ https://www.facebook.com/SunnyLenarduzzi/ ▪ https://www.instagram.com/sunnylenarduzzi/ ▪ https://www.youtube.com/c/SunnyLenarduzzi ▪ https://www.youtube.com/@authority-io Thanks for watching and see you in the next one! 💛 - Sunny ------------ https://youtu.be/7pKRGZYyy9Y How I Built an Online Course that Makes $5M/Yr - https://www.youtube.com/watch?v=UgWwnTrvm2w How I Made $30M On YouTube Without Millions Of Views - https://www.youtube.com/watch?v=NWcQ63xHFmo How I Make $500K/Month Without Social Media - https://www.youtube.com/watch?v=jQAxjKuJcBA Here’s How I would make 100k in 6 Months - https://www.youtube.com/watch?v=6aKiQUrIGuk #OnlineCoaching #CoachingBusiness #CourseCreation #OnlineBusiness #YouTubeStrategy #authority #Authorityio

Duration:00:20:55

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My Two Words for 2026

1/3/2026
Forget resolutions. In this solo episode, I’m taking you inside the personal mindset shift I’m making for 2026 — one that’s already reshaping how I lead, work, and live. Instead of a list of goals, I’ve chosen two powerful words to guide everything I do this year: 👉 Gratitude and Delegate. These aren’t just nice ideas — they’re essential strategies for cutting through the noise, clarifying priorities, and leading from a place of alignment. Inside this episode: throat cancer diagnosisOne Wordfree GPT tool Whether you’re a loan officer, leader, or entrepreneur, this episode will help you pause, reflect, and get intentional about how you show up in 2026. 🎁 FREE RESOURCE: Need help choosing your One Word? Use my free GPT-powered tool: 👉 https://tinyurl.com/2026word P.S. I’m hosting a private workshop where I’ll share what I’ve learned from almost 400 podcast interviews with top mortgage pros — and how they consistently generate high-trust agent referrals without chasing, cold-calling, or begging for coffee meetings. You’ll get the full referral framework I teach inside the Agent Referral Xcelerator, and if it feels right, you’ll get a chance to join the next cohort. 👉 Join the early interest list here. CONNECT 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Duration:00:15:28

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Forget Resolutions Here's My 2026 Plan

1/1/2026
Success as a Mortgage Originator in 2026 starts with clarity. 🎯 In this episode of Mortgage Marketing Radio, I share the two words I’ve chosen to guide my mortgage business and personal life — and how you can apply the same process to your 2026 goals. 📘 Inspired by One Word That Will Change Your Life, this episode will help you: Simplify your 2026 goals Clarify your direction in business and faith Focus your energy where it matters Create more referrals without the grind 🎁 Get the FREE One Word GPT Tool: Let AI help you choose your One Word for 2026 👉 https://tinyurl.com/2026word 🔥 Want More Mortgage Referrals in 2026? Join the next Agent Referral Xcelerator — A proven 8-week program to get predictable referrals by teaching done-for-you, high-value agent classes. ✅ No chasing ✅ No cold calling ✅ Just high-trust, relationship-based lead generation 👉 Learn more & reserve your spot: https://goagentrx.com/join-arx

Duration:00:15:29

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Your Competitors Are Getting AI Referrals—Here's Why You're Not

12/21/2025
Want to get more agent referrals without cold calling or chasing? See how Travis Newton added $40M in funded loans by hosting done-for-you workshops. Check out the myAgent Classes one-to-many system here: https://www.go.myagentclasses.com AI is already shaping who gets recommended as the best loan officer in a market. Most LOs do not realize they are invisible to it. In this episode, I sit down with Katie Shive, brand strategist and AI visibility coach, to break down how loan officers can get discovered by AI tools like ChatGPT and Gemini while still sounding human. No hype. Just practical steps you can apply fast. In this episode, you will learn: ✅ Why AI recommends people instead of ranking them like Google ✅ How to tighten your core entity statement so AI understands who you are ✅ Where to show up online so you are more likely to get recommended We also cover why reviews matter, how to pull real buyer questions from Reddit, and a simple framework to turn one idea into multiple content pieces like a podcast, email, and social post. If you want 2026 to look different than 2025, this is a smart place to start. Listen now, then DM Katie on LinkedIn with your biggest takeaway. 📲 CONNECT WITH KATIE: LinkedIn: https://www.linkedin.com/in/katieshive --------------------------- 🎧 LISTEN TO THE PODCAST: Apple → https://apple.co/4aNr3qd Spotify → https://spoti.fi/3vL0Byv 📲 CONNECT WITH GEOFF: Instagram: @geoffzimpfer LinkedIn: @geoffzimpfer loan officers, loan officer tips, loan officer motivation, top loan officers, mortgage marketing 2025, how to get more loans, loan officer training, mortgage coaching, loan officer business plan, mortgage growth strategy, how to grow as a loan officer, real estate and mortgage tips, build your audience, own your platform, loan officer success 2026 ------------------------- #loanofficers #mortgagetips #mortgagemarketing #loanofficerlife #realestateagents #mortgagebroker #leadgeneration #mortgagebusiness #salesandmarketing #mortgagegrowth #loanofficertraining #businessmotivation #entrepreneurship #mortgageindustry #mortgagecoach

Duration:00:46:42

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How to Get AI to Recommend You as a Top Lender

12/18/2025
In this powerful episode, Katie Shive reveals how mortgage pros can leverage AI to build visibility, rank in search, and attract real leads online. Katie, a brand strategist and AI marketing coach, breaks down the concept of GEO — Go Everywhere Optimization — and how it’s changing the way consumers find mortgage professionals. You’ll learn: you Whether you’re a seasoned LO or just starting to explore AI tools, this episode is a must-watch if you want to be found first and fast in search. Show Notes: Subscribe to Katie's Newsletter Connect with Katie on LinkedIn Want to double your Realtor referrals without chasing, cold-calling, or paying for leads? See how Travis Newton grew his production by $40 million! Check Out myAgent Classes Here Connect With Geoff A Connect on Instagram S Connect on LinkedIn K Subscribe on YouTube SAY THANKS Leave a review on Apple Podcasts G Leave a rating on Spotify

Duration:00:52:53

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13 Questions Every LO Must Ask Before 2026 - If You’re Serious About Growth

12/12/2025
Are you stuck in the same production level year after year, wondering why the needle isn’t moving? It’s not because you’re not capable—it’s likely because you’ve stopped asking the right questions. Imagine if you had a framework to challenge your assumptions, elevate your standards, and scale your business with intention. Today on the show, we’re diving into a powerful self-audit: What are the 13 questions every loan originator should ask themselves to grow, scale, and lead in 2026? To help us explore that, I’m joined by Matt Weaver—ranked the #1 mortgage originator in the U.S. by units closed, with over 1,100 loans funded last year alone. Matt leads a team in Florida that runs like a high-performance machine. In this episode, you’ll walk away with: actually And there’s something deeper we’ll uncover: the hidden role of imposter syndrome—and how it might actually be your greatest asset. So if you’re ready to raise your bar and redefine what’s possible for your business in 2026, then stick around for this episode. Learn More about Matt's Coaching Connect With Matt on Instagram Matt's YouTube Podcast Want to double your Realtor referrals without chasing, cold-calling, or paying for leads? See how Travis Newton grew his production by $40 million! Check Out myAgent Classes Here Connect With Geoff 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Duration:01:04:34

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Beyond Lunch & Learns: How Top LOs Are Scaling Realtor Referrals with High-Impact Agent Classes

12/3/2025
In this special crossover episode, you'll hear Geoff Zimpfer guest-host The LO Down Community Call with Connor Bartley to uncover how four top-producing LOs are generating real pipeline through strategic agent events. Forget the stale Lunch & Learns—this panel breaks down what’s actually working to get butts in seats and referrals on the books. You’ll learn: From investor workshops to modern marketing panels, this episode gives you the blueprint to host agent classes that attract, convert, and scale. Connect with Connor on LinkedIn Learn More About myAgent Classes Like This Episode? 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Duration:01:07:08

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Future Proof Your Mortgage Marketing: Merging AI with Human Connection

11/10/2025
In this episode, we welcome James Duncan, a recognized leader in mortgage marketing who was honored as a “Marketing Leader” by HousingWire in 2022. James Duncan is the Founder and Chief Marketing Strategist at Caelum Advisers—an agency specializing in helping mortgage executives build resilient, growth‑focused marketing systems. James shares how to modernize your marketing strategy, avoid common tech traps, and align your brand to drive real ROI—without losing the personal touch your clients expect. You'll also hear James share how to use AI in a way that supports your team, and why human connection remains a competitive advantage for maximum ROI. If you’re a loan officer or marketing leader looking to stay ahead of the curve while staying authentic, this episode is for you. Connect with James on LinkedIn Learn More About Caelum Advisers Want to double your Realtor referrals without chasing, cold-calling, or paying for leads? See how Travis Newton grew his production by $40 million! Check Out myAgent Classes Here Connect With Geoff 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Duration:01:01:16

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Rethink Networking: The New Blueprint for Building Authentic Relationships in a Tech-Driven World

10/30/2025
In today’s episode of Mortgage Marketing Radio, we’re tossing out the old networking playbook and redefining what real connection looks like in today’s noisy, tech-heavy world. I'm joined by Lindsey Meyer, Jen Peachman, and Philip Mancuso, three of the 25 authors behind the new book Rethink Everything You Know About Networking. This isn’t about business cards, small talk, or shallow connections. It’s about authenticity, intentionality, and using education and human value as your lead strategy. We’ll explore how to create a ripple effect through small, meaningful actions, and why vulnerability is one of the most underrated tools in your business toolkit. 🔑 Three Key Takeaways Intentional networking beats passive presenceLead with value, not expertiseVulnerability is a connection multiplier Order the Book On Amazon Connect with Lindsey Meyer Connect with Jen Peachman Connect with Philip Mancuso Want to double your Realtor referrals without chasing, cold-calling, or paying for leads? See how Travis Newton grew his production by $40 million! Check Out myAgent Classes Here Connect With Geoff 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Duration:00:28:28

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Mastering Team Building in the Mortgage Industry

10/23/2025
In this episode, we dive deep into how to build, hire, and grow an effective mortgage team with guest expert Irene Duford, a veteran in the mortgage industry who has coached over 1,000 loan officers, team leads, and branch managers. You’ll learn when to start hiring, what your first role should be, how to define the job before you put up the ad, and exactly how to leverage personality profiling tools like the DISC assessment to avoid the costliest hiring mistakes. The conversation starts with the common pain point: loan officers trying to “do it all” alone, juggling lead generation, underwriting, processing, and closingwhich leads to burnout, inconsistent pipelines, and stalled growth. Irene explains that once you’re closing around five loans a month, it’s time to seriously think about adding support. Key takeaways for this episode: Know when to hireDefine the role firstUse behavioral profiling Whether you’re a solo loan officer looking to build your first team or a branch manager ready to optimize your hiring process and team structure, this episode is packed with actionable advice on hiring the right person, building systems, and creating a high‑performing mortgage team. Connect with Irene on LinkedIn Follow Irene on Instagram Want to double your Realtor referrals without chasing, cold-calling, or paying for leads? See how Travis Newton grew his production by $40 million! Check Out myAgent Classes Here Connect With Geoff 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Duration:00:43:21

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The Fastest Path to 10+ Loans per Month Without the Grind

10/10/2025
Stuck at 3–4 loans a month? You’re not alone—and it’s not your fault. In this episode, Geoff sits down with Todd Scrima, founder of Summit Funding and coach to over 5,000 LOs, to break down why most loan officers never scale, and exactly what to do about it. You’ll learn: This one’s all about systems that actually move the needle, especially heading into 2026. Connect With Todd: Jolt Marketing LinkedIn Want to double your Realtor referrals without chasing, cold-calling, or paying for leads? See how Travis Newton grew his production by $40 million! Check Out myAgent Classes Here Connect With Geoff A Connect on Instagram S Connect on LinkedIn K Subscribe on YouTube SAY THANKS Leave a review on Apple Podcasts G Leave a rating on Spotify

Duration:00:40:59

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Your Sales Process Is Broken! Here’s What Today’s Borrowers Actually Want

9/25/2025
Want to double your Realtor referrals without chasing, cold-calling, or paying for leads? See how Travis Newton grew his production by $40 million! Check Out myAgent Classes Here Episode Summary: Most mortgage professionals think their biggest challenge is inventory or affordability, but the real problem might be hiding in plain sight: your sales process. In this episode, I sit down with Jake Vermillion, CMO of Mortgage Champions, to unpack why most loan officers are still selling like it’s 2021… and how that’s quietly destroying trust, pull-through, and long-term loyalty. Jake reveals how misalignment between marketing and sales is creating a broken borrower experience—and what to do instead. From replacing “Apply Now” with value-first engagement, to knowing where AI belongs (and doesn’t), this episode is a must-listen for any LO or leader who wants to stay relevant and competitive in 2025 and beyond. Connect WIth Jake on LinkedIn Learn More About Mortgage Champions Double Your Agent Referrals Check out myAgent Classes Here Connect With Geoff A Connect on Instagram S Connect on LinkedIn K Subscribe on YouTube SAY THANKS Leave a review on Apple Podcasts G Leave a rating on Spotify

Duration:00:47:53

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How to Stop Losing Past Client Deals Before It’s Too Late

9/18/2025
Want more Realtor referrals as a Loan Officer without chasing, cold-calling, or paying for leads? Discover the proven Realtor referral system top mortgage professionals use to double Realtor partnerships and generate consistent mortgage leads: Go to: https://www.go.myagentclasses.com Episode Summary: In this episode, we talk with Andrew Penner about the often-overlooked goldmine every loan officer already has: their past clients. We explore why so many lenders lose out on repeat business because they don’t know when clients are ready to buy again, refinance, or invest. Andrew introduces Milo.ai, a platform that uses behavioral signals and deeply integrates with CRMs to help mortgage professionals stay top of mind without overburdening their time. The conversation also touches on maintaining authenticity in communications, balancing automation with the human touch, and preparing now for a likely surge in demand moving into 2025–2026. Learn More About Milo Connect With Andrew Double Your Agent Referrals With myAgent Classes Watch the Video Here Connect With Geoff A Connect on Instagram S Connect on LinkedIn K Subscribe on YouTube SAY THANKS Leave a review on Apple Podcasts G Leave a rating on Spotify

Duration:00:25:59

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Why Most Loan Officers Won’t Survive This Market

9/3/2025
Want more Realtor referrals as a Loan Officer without chasing, cold-calling, or paying for leads? Discover the proven Realtor referral system top mortgage professionals use to double Realtor partnerships and generate consistent mortgage leads: Go to: https://www.go.myagentclasses.com Episode Summary: Why are so many loan officers struggling in today’s market, while some are having their best year? In this episode of Mortgage Marketing Radio, real estate coach Tom Ferry reveals the hard truth: most loan officers and real estate agents won’t survive unless they adapt. Tom explains why this market requires four times the effort for a fraction of the income and why so many originators are struggling to generate leads, build referral partnerships, and close deals. If you’re a mortgage professional who feels stuck, ignored by Realtors, or frustrated with the current market, this interview is packed with strategies to help you stay relevant and grow. You’ll learn: If you want to survive and thrive as a loan officer in this tough housing market, don’t miss this powerful conversation with Tom Ferry. Follow Tom Ferry Instagram: @TomFerry - https://www.instagram.com/tomferry/ Facebook: @TomFerry - https://www.facebook.com/TomFerry LinkedIn: Tom Ferry - https://www.linkedin.com/in/tomferry1/ YouTube: Coach Tom Ferry – https://www.youtube.com/user/RealEstateTrainingTF Have a question you’d like Geoff to answer on the podcast? Leave a quick voicemail at www.askgeoffanything.com, and you could be featured in the next AMA episode! Want to Host Realtor Classes That Fill Seats & Your Pipeline, Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success. See if myAgent Classes is the right fit for you. Watch the Video Summary Here Connect With Geoff 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Duration:00:43:52

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How to Get Realtor Referrals as a Loan Officer (No Cold Calling)

8/30/2025
🛑 Want more Realtor referrals as a Loan Officer without chasing, cold-calling, or paying for leads? 👉 Discover the proven Realtor referral system top mortgage professionals use to double Realtor partnerships and generate consistent mortgage leads: https://www.go.myagentclasses.com In this episode of Mortgage Marketing Radio, top-producing loan officer Paul Parsons (aka the “Home Loan Superhero”) reveals how he consistently closes 30+ mortgage loans per month by focusing on Realtor relationships, first-time homebuyer strategies, and building a scalable referral-based mortgage business. You'll learn how he: • Attracts top-tier Realtor partners (and turns down the wrong ones) • Uses TikTok + Instagram to generate purchase leads • Hosts monthly first-time homebuyer classes that convert • Tracks his pipeline with daily contact goals • Built a system-driven team and onboarding process ⏱️ TIME STAMPS 00:00 Intro 00:40 Record Months & Down-Market Mindset 02:20 First-Time Buyer Focus & State DPA Programs 04:10 Units, Loan Size, and Daily Sales Fundamentals 05:50 Realtor Partner Strategy: Selective & Aligned 07:40 Team Structure: Juniors/LOAs, Capacity & Quality Control 09:30 Smart Lead Spend: Shared Ads, Profit Math & Exclusivity 11:40 Prospecting Top Agents: Social Listening & Value-First Outreach 13:30 12-Week Realtor Onboarding: Weekly Strategy Calls 15:20 TikTok Lives → Online Homebuyer Seminars → Applications 17:10 Soft-Pull Prequal Workflow & Follow-Up System 18:50 Finish 2025 Strong: Call Targets, CPA, and Growth Levers (Outro) CONNECT WITH PAUL Instagram: @homeloansuperhero 🎧 LISTEN TO THE PODCAST: Apple → https://apple.co/4aNr3qd Spotify → https://spoti.fi/3vL0Byv 📱 CONNECT WITH GEOFF: Instagram: @geoffzimpfer LinkedIn: @geoffzimpfer

Duration:00:35:51

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From Likes to Loans: How to Convert Social Posts Into Clients

8/20/2025
In this special AMA edition of Mortgage Marketing Radio, we tackle a question from a 20-year industry veteran who’s struggling to turn social media activity into actual clients. Posting is easy, but how do you convert those likes and comments into leads, and then into closed loans? You’ll learn how to: Whether you’re just getting started with social or you’ve been posting for years without much traction, this episode will give you the clarity and confidence to start converting. Have a question you’d like Geoff to answer on the podcast? Leave a quick voicemail at www.askgeoffanything.com, and you could be featured in the next AMA episode! Want to Host Realtor Classes That Fill Seats & Your Pipeline, Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success. See if myAgent Classes is the right fit for you. Schedule a Call with Geoff Connect With Geoff 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Duration:00:16:04

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Closing 20+ Loans a Month in This Market

8/14/2025
Want to Host Realtor Classes That Fill Seats & Your Pipeline, Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success. See if myAgent Classes is the right fit for you. Schedule a Call with Geoff Episode Summary: In today’s challenging mortgage market, many loan officers are struggling to keep business flowing. But Paul Parsons, known as the Home Loan Superhero, is consistently closing 20–30 loans every single month. Whether you’re a mortgage loan officer, branch manager, or sales leader, this conversation will give you a blueprint to grow your business in any market. Paul shares the systems, scripts, and strategies that are driving his success, and how you can implement them to win more deals without chasing every agent in town. Key Takeaways: Connect With Paul: Instagram TikTok Connect With Geoff 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify ASK GEOFF A QUESTION ❓ Ask Your Question Here

Duration:00:38:05

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From Vendor to VIP: Build a Brand Agents Chase (Not Ignore)

7/29/2025
Want to Host Realtor Classes That Fill Seats & Your Pipeline, Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success. See if myAgent Classes is the right fit for you. Schedule a Call with Geoff Episode Summary: Are you still trying to “grab coffee” with agents, hoping for a referral that never comes? That playbook’s expired. In this episode, we’re joined by Arjun Dhingra, mortgage veteran, media brand builder, and martial arts coach, who shares how to flip the script, stop chasing, and start building a platform that pulls agents to you. You'll learn: you If you're ready to go from overlooked to in demand, this episode shows you how. Connect With Arjun Here ------------------------------------ Connect With Geoff 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify ASK GEOFF A QUESTION ❓ Ask Your Question Here

Duration:00:58:57

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The 1-Message-a-Day System That Fills Your Pipeline

7/16/2025
Here’s How the Top 1% Get Agent Referrals On Demand Join Geoff Zimpfer for a high-impact training where you’ll discover the exact system the top 1% are using to attract agent referrals on demand… without begging for coffee meetings or being treated like a vendor. Seats are limited. Register for the Training Here Episode Summary: In this episode, Geoff Zimpfer sits down with social media strategist Michelle Berman Mikel to reveal the simple daily action that will transform your pipeline: sending just one outbound message every day. What you’ll learn in this episode: Why “more followers” and “higher engagement” aren’t the right goalsHow to identify your personal “levers”The breadcrumbing approachA real-world success story 🔗 Resources & Links Connect with Michelle Berman Mikel ASK GEOFF A QUESTION ❓ Ask Your Question Here *** CONNECT 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Duration:00:54:01